Search engine optimisation manchester is an essential part of every business’ online marketing strategy. It’s a process of adapting the code and content of a website to Google’s algorithms which decide where your website will land on a search engine results page (SERP) when someone searches for the type of services or products you offer.
What are 3 pillars of SEO?
The most important thing to understand about SEO is that it’s a long term investment. Unlike pay per click advertising which drives traffic in the short term, SEO delivers growth over time and is an excellent way to build brand awareness, trust and sales at a much lower cost.
Local SEO is key – Google knows that your ideal customers are looking for a sandwich shop or solicitors in their neighbourhood. A well executed local SEO campaign ensures that your business is at the top of their search.
If you want to grow your online presence and maximise the return on your digital spend, it’s crucial to work with an agency that has a deep understanding of the complex rules that govern how search engines function. There are many companies who profess to be a Manchester SEO company but who don’t appreciate the complexity of code, schema and the intricacies of developing a fully SEO friendly website.
Our team of SEO experts are passionate about delivering great outcomes for our clients. We provide a full range of digital services including paid search, social media and web development.